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The double cleansing myth

Double cleansing is a technique that originally found popularity in South Korea and Japan before being adopted in Europe more recently. Quite simply, it describes washing your face twice: first with an oil-based cleanser which cuts through makeup and skincare, followed by a creamy, hydrating cleanser to further cleanse the skin and replace any lost hydration

And, while this can be very beneficial for certain skin types, it can irritate those more prone to sensitivity whose protective barrier is impaired. The other important update to consider is that most modern cleansers have evolved, and are pretty adept at tackling everything from makeup, to suncare, pollution and debris in one simple cleanse.

CeraVe’s new Hydrating Cream-to-Foam Cleanser, for example, is formulated for convenient one-step cleansing that gently removes oil and dirt without stripping the skin barrier. How does it do this? The formula enriched with three Essential Ceramides help to protect the skin’s natural barrier,and helps to retain the skin’s natural moisture levels. Also enriched with an Amino Acid blend, the formula helps the skin to attract and hold water in the skin and a unique MVE technology also ensures that the ingredients are gradually released over 24 hours.

The double cleansing myth
The double cleansing myth

Follow this with your usual serum to further lock in hydration and address specific concerns, before ending your routine with a gentle moisturiser. We recommend CeraVe AM Facial Moisturising Lotion to help to protect the skin’s natural barrier while defending it from UV damage with broad-spectrum SPF25. For evening, consider switching to CeraVe PM Facial Moisturising Lotion to enrich normal to dry skin with ceramides, glycerin and hyaluronic acid.

If your current double-cleansing regime is leaving your skin feeling over sensitive and dry, try switching to one more effective yet gentle cleanser instead. Your skin may be a whole lot happier for it.

The double cleansing myth