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SKIN CONCERNS 101

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INTRODUCING OUR SKINCARE HERO: HYDRATING HYALURONIC ACID SERUM

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Introducing our skincare hero: Hydrating Hyaluronic Acid Serum

How to choose your CeraVe skincare based on seasons

We all know how important hydration is to the health of the skin, and the impact it can have on its appearance. That’s why we’ve created our latest addition to the CeraVe range: Hydrating Hyaluronic Acid Serum.

This innovative new formula was developed with dermatologists to draw on the water-binding properties of hyaluronic acid, a super humectant vital to the normal functioning of the skin’s stratum corneum.

While hyaluronic acid may not be a new ingredient, the serum’s combination of ingredients is. Let’s look at each ingredient in the formula and how they work together…

How to choose your CeraVe skincare based on seasons

3 Essential Ceramides

Benefits: Naturally present in the skin, improves skin barrier function and prevent dryness

Hyaluronic Acid

Benefits: Unique capacity in retaining water, key role in epidermal barrier function and naturally present in intact tissues

MVE Technology

Benefits: Structure with time-released spheres for progressive moisturisation, releases essential ingredients over time, and sustains Hydration for up to 24 hours

Vitamin B5

Benefits: Helps promote skin’s barrier function and soothes the skin.

How to choose your CeraVe skincare based on seasons

The formula enriched with hyaluronic acid, vitamin B5 and three Essential Ceramides helps dry skin to retain moisture for a consistently hydrated and radiant complexion, while reinforcing the skin barrier and helps the skin to retain moisture. MVE Technology progressively releases active ingredients into the skin. This formula locks in moisture for up to 24 hours and prevent future dryness from occurring.

But how should Hydrating Hyaluronic Acid Serum be used within your existing routine in order to get the best results possible? First of all, cleanse your skin as usual with a gentle product such as CeraVe’s Hydrating Cream-to-Foam Cleanser, locking in moisture with a layer of Hydrating Hyaluronic Acid Serum. The serum has a gel-cream formula so can be worn alone, as a makeup base, or layered with your favourite CeraVe moisturiser for an extra dose of hydration. Pair it with CeraVe AM Facial Moisturising Lotion by day, and the PM Facial Moisturising Lotion at night for soft, supple and beautifully moisturised skin.